Who are you?

I help creative entrepreneurs and business professionals earn more money by teaching them the salary negotiation secrets no one ever taught them.

Why Did you start your business?

In 2008, two interesting factors kickstarted what would become my own business: The economic recession and the book "The 4-Hour Workweek" by Tim Ferriss. The first made me say "There's a good chance I might get laid off from my corporate job," and the second made me say, "Hmm, there are some ideas here for starting my own business that might be pretty cool if I do." Thus, "Salary Tutor" -- teaching people how to negotiate their salary -- started as a side project, and eventually led to a book deal. When the corporate ax finally fell in 2011, I was ready to strike out on my own.

What makes your business unique?

Two things that set me apart are my experience and my energy. I've worked in all three career segments: as the third employee at a startup, at major corporate brands, and now as an entrepreneur. No matter what the topic, people comment on the energy level I bring to anything I do.

What's the biggest mistake you've made with your business and what did you learn from it??

I think the biggest mistake is wanting to have everything happen so fast. Like most creative entrepreneurs, I have 100 ideas at once, want to explore them all now, and want every one to be successful. I've had to learn to focus on major projects, and know that things often take longer than you want.

what big goal do you have for your company and how do you plan to achieve it?

One of my lofty goals is simply, "I want to teach the world how to negotiate their salary." Knowing that I needed to scale beyond consulting and speaking locally, I've created online courses that can be viewed on any device worldwide. I'm happy to say that more than 10,000 students took my courses around the globe in 2013, I write monthly for a publication in China, and there are plans to translate my course into different languages.

what advice or tips do you have for people wanting to start their own business or follow their dreams?

A friend has a saying, JFDI -- Just Freaking Do It. You can plan and research all you want about starting a business, but you have to just start doing it and learn along the way. One of the best compliments I've ever received was when I was launching my podcast in 2008 -- something I had never done before -- and it started to gain momentum and do well. A friend turned to me and said, "You never once thought that this wouldn't succeed." I paused and realized it was true. I had always looked at the positive ways the project could go, not the downsides. So don't wait another minute. Go after your goals, assume you will be successful, and adjust along the way. Good luck.

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