Who are you?
I am changing the world through inbound marketing! I love providing digital marketing strategy and services for small business owners in Boulder, CO and beyond. Whether or not I'm actually changing the world is yet to be determined.
Why Did you start your business?
I was selling advertising at a local magazine, during which time I had been diagnosed with breast cancer. Through treatment, I knew I wanted to make a change in my career.. one that would allow me to actually make a difference. I felt the shift of advertising/marketing so I immersed myself into education about digital marketing. I have since become Inbound Certified through Hubspot, and am slowly growing my company, one client at a time.
What makes your business unique?
Passion for spreading the word about new marketing strategy - or as I like to say often on Twitter, I'm an #inboundgeek!
Buying a page in this book is about the most unique thing I've done to market my business :)
What's the biggest mistake you've made with your business and what did you learn from it??
Hmmm.... I don't think I've made any 'mistakes.' Every step in the process has been a learning experience.
what big goal do you have for your company and how do you plan to achieve it?
My goals is to have a healthy work/life balance. I plan to achieve this by growing slowly and enjoying every step along the way. I also am a firm believer in not taking on clients that are not a good fit.
what advice or tips do you have for people wanting to start their own business or follow their dreams?
My advice for people wanting to start their own business is to: expect bumps in the road; to absorb as much information as you can but to follow your own gut; that once you get over the fear - anything can be accomplished; outsource your weak spots and to have fun!